Partnerschaft mit dem Deutschen Hockey-Bund
06 Jun 2024

Our new partnership with the German Hockey Federation

We are pleased to announce our partnership with the German Hockey Federation (DHB). It’s a perfect match, as both in hockey and in the global trade of food and oils, teamwork, courage, and continuous improvement are crucial for success. The partnership is visible through our logo presence on the jerseys of the men’s and women’s national teams. The collaboration will begin in June 2024 and is initially planned for two years.

“We are proud to be a partner of the German Hockey Federation. To be successful as a global supplier of food and plant oils, we must constantly evolve and continually demonstrate this progress. It’s the same in hockey,” explains Sebastian Drewes, Managing Director for Sales and Marketing at Henry Lamotte Group. “The collaboration with the DHB allows us to further embed these principles in our corporate culture while simultaneously supporting German hockey,” Drewes adds.

Martin Schultze, Sports Director and Executive Board Member of the DHB, is also pleased with the new partner: “We are very happy to have Henry Lamotte by our side, a partner who plays by the same rules to achieve success. Through this collaboration, we can provide an even broader foundation for the sport of hockey and demonstrate that business and top-level sports can learn a lot from each other.”

While the national hockey team works towards a medal in Paris, we are striving daily to become unbeatable in the fields of digitalization and sustainability. We take bold risks and invest in the latest technologies to make our supply chains even more automated and transparent.

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Credits: Marlin Prauss and Hendrik Jordan

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